VS Health Group

Digital Refresh for a Market Access Consultancy

Development, Support, UI / UX Design
Cm Client Vshealtgroup Logo
Status

CompletedMaintaining

VS Health Group is a market‐access consultancy specialized in delivering complete payer‑ and stakeholder‑engagement strategies for pharmaceuticals.

VS Health Group is a U.S.-based consultancy specializing in market access, pricing, and stakeholder engagement strategies for pharmaceutical and biotech companies. With deep expertise in navigating complex healthcare systems, the firm delivers high-impact, evidence-based solutions to help clients bring innovative therapies to market efficiently and responsibly. As their offerings matured and their client base expanded, VS Health Group recognized the need to elevate their digital presence to better reflect their capabilities, credibility, and the sophistication of their consultancy model.

Understanding the importance of a clear, professional, and compelling digital identity, we partnered with VS Health Group to deliver a modern branding and design and UI/UX design experience that aligns with their strategic position in the healthcare consulting space. Our engagement focused on building a responsive web development solution that communicates their full suite of services with clarity, while also enabling meaningful client engagement. This strategic alignment was further supported by streamlined messaging and intuitive content architecture designed to foster trust and drive conversions.

Services
Project Management, Customer Experience, UX Research, User Persona, Wireframe, UI/UX Design, Frontend Development, Backend Development, Testing & QA, Maintenance, Web Hosting, Information Architecture, Digital Strategy
Status

CompletedMaintaining

VS Health Group image 1
VS Health Group image 2
VS Health Group image 3
Cm Quote Icn
Creative Manner helped us elevate our brand and digital presence to match the calibre of our industry leadership. Their team’s insight into our market access business was exceptional.
VS Health Group
Color Palate
07 Cm Client Vshg Colors
Typography
08 Cm Client Vshg Typography
Iconography
06 Cm Client Vshg Controls

Our team crafted a streamlined, user-centric web platform that clearly showcases the company’s core offerings, products, organizational insights, and strategic tools — all designed to support stronger marketing and sales performance.

Process

Our collaboration with VS Health Group began with a strategic assessment of their digital presence, which lacked the clarity and impact needed to reflect the firm’s deep expertise in market access consulting. The existing site offered limited visual hierarchy and failed to communicate their complex service structure in a digestible way. We initiated a full-scale brand and digital overhaul — starting with a refined messaging strategy and leading into a streamlined UI/UX design approach focused on simplifying content delivery for biotech and pharmaceutical decision-makers.

Results

The redesigned site positioned VS Health Group as a trusted, modern consultancy in the life sciences space. With improved structure, visual clarity, and user experience, visitors can now easily navigate complex service offerings and engage with the brand more meaningfully. The platform now supports lead generation, reinforces credibility, and lays the groundwork for long-term digital growth.

Through better content architecture, SEO-aligned copy, and conversion-oriented design, the new site empowers their business development efforts by transforming passive visits into qualified inquiries. 

uabb-device-phone
Hover screen to scroll
uabb-device-phone
uabb-device-phone