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Local Freight Rail Impact: Community Leaders Speak Up

Branding & Design, UI / UX Design, Development, Video & Motion, Support
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GoRail educates community leaders across the country about the public benefits of freight rail investments, mobilizing them in support of an even stronger rail network.

GoRail educates community leaders across the country about the public benefits of freight rail investments, mobilizing them in support of an even stronger rail network. We believe every ton of freight moved by rail strengthens the economy, creates jobs, mitigates pollution and saves taxpayers money. Founded in 2004 on the principle that “all politics is local,” GoRail believe that direct input from constituents is the best way to communicate with elected officials. The organization works with thousands of community leaders across the country to tell the local story of freight rail — stronger economies, more jobs and cleaner skies.


  • Brand Identity
  • Digital Strategy
  • Project Management
  • Information Architecture
  • Wireframe
  • High Fidelity Prototype
  • UI/UX Design
  • Frontend Development
  • Backend Development
  • Interaction Design
  • Motion Design
  • Explainer Video
  • Social Video
  • Email Design
  • Testing & QA
  • Maintenance
  • Custom CRM Solution




  • PHP
  • Salesforce
  • WordPress

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I highly recommend Creative Manner, they have been great to work with, producing high quality work that meets our organizational goals. They are flexible and easy to work with. We've been very pleased with everything they have created for us.
Betsy Cantwell, GoRail
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Our team designed a website for GoRail that clearly communicates the organization's mission and the benefits of freight rail.


The website also includes advanced features such as third-party integrations with Salesforce, Phone2Action by Quorum, and Constant Contact, deep taxonomy mapping, and a customized content editor.

The website's third-party integrations allow GoRail to easily collect and manage data on community leaders' engagement and support for the organization's mission.

The deep taxonomy mapping feature allows the website to be easily navigated by users, making it simple for them to find the information they need. The customized content editor allows GoRail to easily update and manage the website's content, ensuring that it is always up-to-date and relevant.


The new website effectively communicates GoRail's mission and the benefits of freight rail to community leaders. The website's clean and modern design and informative content engage users and encourage them to learn more about the organization. As a result, GoRail has seen an increase in website traffic and engagement from community leaders across the country.

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Explainer Video

Our team created an explainer video for GoRail that highlights the importance of freight rail investments in supporting jobs, cleaner skies, and a stronger economy. The video features engaging animation, bold visuals, and easy-to-understand language to clearly communicate the benefits of freight rail.

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Creative Manner has been a valuable partner for GoRail in the design, development, and maintenance of the organization's website, marketing collateral, and campaigns.

Collaterals / Campaign Assets

Our team designed and developed a range of marketing collateral for GoRail, including business cards, presentation folders, and social campaign assets. The designs feature clean, modern, and professional aesthetics that align with GoRail's brand. The collateral effectively communicate GoRail's mission and the benefits of freight rail through the use of bold visuals and easy-to-read text.

In addition, we also designed and developed email templates for GoRail's newsletter and advocacy campaigns. The emails were optimized for mobile viewing and include calls-to-action that encourage community leaders to get involved and support GoRail's mission.


We also have been providing necessary strategic IT support and maintenance services to GoRail to keep the website, marketing materials and campaigns up-to-date and aligned with the organization's goals.

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Social Campaign
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